One thing is for sure. You don’t go into the media business to be popular. Journalists are admired and despised in equal measure. Once you get that, you go about doing the job without fear or favour. For me, I retain a default setting each time I enter a studio or switch on a microphone: “Be fair, be inquisitive, be informative.”
It’s far from a bulletproof mantra, because there are politically motivated listeners who’ll dig deep in search of a prejudiced conspiracy to suit their own agenda. They’ll arrive at a preordained conclusion as to the modus operandi if the piece does not chime with their politics.