The annual Lincolnshire Agricultural Machinery Manufacturers Association (LAMMA) machinery show will open its doors at the National Event Centre (NEC) in January 2019. It will be the first time the shows has been held under cover in its history.

The NEC is located close to Birmingham airport. The move will deliver a whole new experience for visitors, with 92% of stand space sold. The 11 halls at the NEC are set to host more than 700 exhibitors, reaffirming LAMMA’s unique position as a major diary event for dairy, livestock and arable farmers, and contractors.

Group events director at LAMMA owner AgriBriefing Ltd Elisabeth Mork-Eidem said: “The new venue provides a professional, comfortable, indoor venue that is appropriate for this key event in the agricultural calendar.”

Innovation

The LAMMA Innovation Awards will be relaunched at the NEC. This competition champions agricultural machinery, equipment and services innovations, with the medal winners announced in a number of days time.

The first LAMMA show at the NEC will take place on Tuesday 8 and Wednesday 9 January 2019. Entry is free but you must register online. Doors open from 8.30am to 5.30pm on Tuesday and 8.30am to 4.30pm on Wednesday.