Despite a negative reaction from consumers to an Arla trial in Britain of the methane suppressing feed additive, Bovaer, these types of products must be part of the solution going forward, the CEO of Dale Farm, Nick Whelan has said.
“There are absolute lessons here no doubt. It is how we communicate these solutions. We have to bring the consumer along,” he told the Irish Farmers Journal at last Thursday’s RUAS Winter Fair.
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