On the 10-year anniversary of the pink bale wrap campaign for breast cancer, there’s a new kid on the block.

Yellow is the colour for 2025 and this time it’s in support of childhood cancer.

Rhino Products Ltd has teamed up with silage wrap manufacturer Trioworld and the Irish Farm Film Producer Group (IFFPG) to raise money for two childhood cancer charities: Aoibheann’s Pink Tie and Barretstown.

For every roll of yellow wrap purchased, €4 will be donated to the two chosen charities – with contributions toward the €4 coming from Rhino Products, Trioworld, the IFFPG and from the retailer supplying the roll.

In years gone by, Trioworld has produced pink and blue bale wrap (prostate cancer).