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Farming has a good story to tell but it’s not a fairytale
Amii McKeever
The credibility of our farming story is a function of the perceived gap between what is said and what is done. Both doing and saying must happen for the story to stay positive.
11 August 2021 Features
16 trips to finally come home to Mayo
Eibhlín Ní Chonghaile and Alan Maloney may come from contrasting backgrounds but they share a passion for their Mayo community which has supported their business through COVID-19.
7 April 2021 Careers
LEO tip to starting a business: develop your marketing strategy
In this mini series on tips for starting a business, the Local Enterprise Office shares it’s fifth piece of advice: looking at marketing to get.
Does the food deliver ‘exactly what it says on the tin’?
Confused by a myriad of food labels? Want to understand if you are paying more for the same, what’s legal and what’s just plain misleading. Amii McKeever looks at marketing labels
26 September 2020 News
Does the food deliver ‘exactly what it says on the tin’?
Confused by a myriad of food labels? Want to understand if you are paying more for the same, what’s legal and what’s just plain misleading. Amii McKeever looks at marketing labels
23 September 2020 Features
New graduate course for agri-food SMEs
The UCC Diploma in Management Practice (Agriculture and Agri-Food) is a level seven offering for agri-food graduates working for SMEs.
15 July 2020 Education
Corporate to country – back to my roots during the pandemic
Claire Carr was temporarily laid off from her marketing job due to COVID -19, but she put her time to good use learning the ropes on her family farm in Westmeath.
7 July 2020 Features
84% of business leaders say gender equality is a priority
The majority of agri-food business leaders say that gender equality is a priority. However, one in four have not dedicated any time to the issue. Odile Evans writes
27 May 2020 News
Making gender equality is a priority in agri-businesses
The majority of agri food business leaders say that gender equality is a priority. However, one in four have not dedicated any time to the issue. Odile Evans reports.
26 May 2020 News
UCC Co-Op school master's in sustainability
A new master's course at the Cork University Business School (CUBS), is offering students the chance to get to grips with sustainable agri-food industry development within a co-op structure.
13 May 2020 Education
Diversification: make a brand, not just a product
Diversifying the farm business often focuses on creating a product, but having a good brand is potentially more important. Odile Evans writes
1 January 2020 Features
Social media and the farm
The negatives of social media are well documented nowadays, but Aislinn Kelly looks at how farmers are using it to improve their businesses
25 December 2019 Features