Farmers producing 100% grass-fed meat or dairy can apply for third-party assurance and certification under the Pasture for Life mark.

The Pasture-Fed Livestock Association (PFLA) has operated the mark in the UK for the last three-years for entirely pasture-based beef, lamb and dairy farms. It has now signalled its intention to extend the mark to Irish farmers.

Great grass

“We recognise Ireland’s ability to grow and feed fantastic grass and are keen to extend our certification service to Irish farmers and processors amid growing interest and the potential for future trade opportunities,” said Russ Carrington, PFLA general manager.

Under the PFLA standards, animals can only be fed fresh or conserved pasture with no grains, maize or soya.

We feel sure certified 100% grass-fed produce will be available for Irish consumers in a matter of months

The Organic Trust (OT) will deliver the audits in Ireland for farms that are both organic and non-organic. Organic farms will be able to combine their organic audits with Pasture for Life audits.

“We feel sure certified 100% grass-fed produce will be available for Irish consumers in a matter of months,” said Carrington.

There are currently 75 farm certified in the UK who sell produce through 35 outlets including farm shops, high street butchers and online meat box schemes. A further 350 farmers are working towards certification.

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Certification available for 100% grass-fed meat and dairy

The Pasture for Life mark has operated in the UK for the last three years and will now be extended to Irish farmers producing beef, lamb or milk from a 100% grass diet.