FrieslandCampina plan to sell fresh milk and buttermilk in a new bio-based beverage carton over the next one and a half years. For the production of the cap and coating certified organic waste material is purchased.

The paper in the carton was already renewable and this innovation makes this the most sustainable carton ever. The CO2 footprint of this bio-based milk carton is 20% lower than the current carton, which is a scoop on the Dutch market.

The bio-based polyethylene is made from certified organic residue – a conscious choice of FrieslandCampina and Elopak as this creates a useful application for waste streams.

The two companies want to set the standard for continuous environmental innovation and the gives the share of bio-based polyethylene in cartons a chance to grow significantly.