A quarter of consumers have purchased more organic produce since the beginning of the COVID-19 pandemic, with 27% buying organic food weekly, Bord Bia research has shown.
The study involved a survey of 1,000 consumers, establishing attitudes to organic food and revealed health as a key reason for choosing organic (73%), followed by taste (65%), and environmental concerns (55%).
The study also found that people under the age of 35 are more likely to pay more for organic food.
Organic awards
To coincide with the publishing of the study findings, Bord Bia in association with the Department of Agriculture announced the winners of the biennial National Organic Awards.
CEO of Bord Bia Tara McCarthy said: ‘‘The range of organic products coming out of Ireland right now is exceptional. Significant shifts in consumer preference to healthy, sustainable food choices endorses our confidence for the sector.
“Specifically, there are growing opportunities for Irish producers and exporters in the German and French organic markets, where Ireland enjoys a strong image.”
Winners
Waterford Distillery was awarded the retail award for its organic Gaia 1.1, the first Irish organic whiskey, launched in October.
The new and innovative award went to baby food producer Pipin Pear for the development of a new organic chilled baby food product, Baby Beef Ragu.
Begley’s Leeks won the private label award for its work with Supervalu to create fully compostable packaging for organic leeks.
Monaghan-based The Nest Box Egg Company won the export award for its Golden Irish 10 Organic Egg box.
Burren Smokehouse won two awards - the e-commerce award for the use of digital marketing and the business in the community award.
Yoghurt company Glenisk was awarded the marketing campaign award for its partnership with Self Help Africa to plant over one million trees in Africa and Ireland.
Read more
New markets needed to match organic funding
New CAP eco-schemes: carbon farming on EU's menu of options
A quarter of consumers have purchased more organic produce since the beginning of the COVID-19 pandemic, with 27% buying organic food weekly, Bord Bia research has shown.
The study involved a survey of 1,000 consumers, establishing attitudes to organic food and revealed health as a key reason for choosing organic (73%), followed by taste (65%), and environmental concerns (55%).
The study also found that people under the age of 35 are more likely to pay more for organic food.
Organic awards
To coincide with the publishing of the study findings, Bord Bia in association with the Department of Agriculture announced the winners of the biennial National Organic Awards.
CEO of Bord Bia Tara McCarthy said: ‘‘The range of organic products coming out of Ireland right now is exceptional. Significant shifts in consumer preference to healthy, sustainable food choices endorses our confidence for the sector.
“Specifically, there are growing opportunities for Irish producers and exporters in the German and French organic markets, where Ireland enjoys a strong image.”
Winners
Waterford Distillery was awarded the retail award for its organic Gaia 1.1, the first Irish organic whiskey, launched in October.
The new and innovative award went to baby food producer Pipin Pear for the development of a new organic chilled baby food product, Baby Beef Ragu.
Begley’s Leeks won the private label award for its work with Supervalu to create fully compostable packaging for organic leeks.
Monaghan-based The Nest Box Egg Company won the export award for its Golden Irish 10 Organic Egg box.
Burren Smokehouse won two awards - the e-commerce award for the use of digital marketing and the business in the community award.
Yoghurt company Glenisk was awarded the marketing campaign award for its partnership with Self Help Africa to plant over one million trees in Africa and Ireland.
Read more
New markets needed to match organic funding
New CAP eco-schemes: carbon farming on EU's menu of options
SHARING OPTIONS