The annual World Horse Welfare Conference will take place on Thursday 11 November at the Royal Geographical Society in London.

CEO Roly Owers says of this year’s event: “The sheer volume of opinion out there can be both overwhelming and deafening. In horse sport, welfare has again sparked fierce debate in the media: from that photo of Gordon Elliot to revelations in Panorama to treatment of horses in Modern Pentathlon at the Olympics, but strong views can be found wherever horses come into contact with people. But whom should we listen to?

“The challenge for all of us is to distinguish the signal from the noise and apply rigour to our own thinking to ensure we heed only the opinions that deserve to influence us.

“This can be a challenge both mentally and emotionally as all around us conflate fact and opinion, and even the meaning of truth is up for debate. What is the role of objective evidence in our decision making? Do the loudest or oldest opinions drown out the most informed? How open are we to views that challenge our own way of seeing?

“And when – if ever – should opinion overrule fact? I hope you agree that this is a very pertinent debate that should engage a lively discussion.”

The conference speakers include a number of leading equine professionals incuding ITV Racing’s presenter Ed Chamberlin, Dr Monique Eloit, director general of World Organisation for Animal Health and the Princess Royal, president of World Horse Welfare.

Registration is free online - scan the QR code below to register. The conference will also be available to watch online free of charge after the event.