LICA products are available in New Zealand and in selected European markets. /Donal O' Leary
ADVERTISEMENT
MSD Animal Health is set acquire the assets of LIC Automation Ltd (LICA), a New Zealand-based technology provider for the dairy industry. Specific terms of the agreement have not not disclosed.
LICA manufactures and supplies specialised, integrated herd management systems and milk-testing sensors for the dairy industry.
The company’s automated offerings include Protrack technology solutions, which enables dairy farmers to gather information on milking habits of dairy cows, real-time milk analysis, animal evaluation and reproductive health and wellness.
ADVERTISEMENT
LICA products are available in New Zealand and in selected European markets.
Expansion
“We are pleased to take this step forward with the acquisition of LICA technology, as we continue to broaden our portfolio with complementary products and technologies to advance animal well-being and outcomes for our customers,” MSD Animal Health president Rick DeLuca said.
“Our portfolio of enhanced dairy farm management and livestock intelligence solutions for the dairy industry help address the evolving customer needs of dairy farmers and strengthen our leadership in shaping the future of animal health.”
Register for free to read this story and our free stories.
This content is available to digital subscribers and loyalty code users only. Sign in to your account, use the code or subscribe to get unlimited access.
The reader loyalty code gives you full access to the site from when you enter it until the following Wednesday at 9pm. Find your unique code on the back page of Irish Country Living every week.
CODE ACCEPTED
You have full access to the site until next Wednesday at 9pm.
CODE NOT VALID
Please try again or contact support.
MSD Animal Health is set acquire the assets of LIC Automation Ltd (LICA), a New Zealand-based technology provider for the dairy industry. Specific terms of the agreement have not not disclosed.
LICA manufactures and supplies specialised, integrated herd management systems and milk-testing sensors for the dairy industry.
The company’s automated offerings include Protrack technology solutions, which enables dairy farmers to gather information on milking habits of dairy cows, real-time milk analysis, animal evaluation and reproductive health and wellness.
LICA products are available in New Zealand and in selected European markets.
Expansion
“We are pleased to take this step forward with the acquisition of LICA technology, as we continue to broaden our portfolio with complementary products and technologies to advance animal well-being and outcomes for our customers,” MSD Animal Health president Rick DeLuca said.
“Our portfolio of enhanced dairy farm management and livestock intelligence solutions for the dairy industry help address the evolving customer needs of dairy farmers and strengthen our leadership in shaping the future of animal health.”
If you would like to speak to a member of our team, please call us on 01-4199525.
Link sent to your email address
We have sent an email to your address. Please click on the link in this email to reset your password. If you can't find it in your inbox, please check your spam folder. If you can't find the email, please call us on 01-4199525.
ENTER YOUR LOYALTY CODE:
The reader loyalty code gives you full access to the site from when you enter it until the following Wednesday at 9pm. Find your unique code on the back page of Irish Country Living every week.
SHARING OPTIONS