Primary school students across the country will be able to see what a day in the life of a farmer entails at different stages of the year through virtual visits - from a range of farming enterprises. With this programme, Agri Aware are educating children in rural and urban areas across Ireland on where their food comes from.

Successful Pilot year

In its pilot year, Farming Through the Seasons impacted a total of 19,649 students across 519 primary schools. Live participation in the programme took place through webinars.

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Breaking down those figures of students who engaged in the programme further, 61% were from rural areas and 31% were from urban areas. Feedback from the programme was also very positive, with 96% of teachers saying they would recommend the programme to a colleague.

For this academic year, Agri Aware aims to increase the number of webinars and also the farms, to include pig and horticulture enterprises.

This project is once again being brought to schools thanks to the support of Agri Aware patrons Tirlán, ABP, Kerry Group and Dawn Meats.

Breaking down the disconnect

For many primary school students, their first experience of where their food comes from is shopping with their parents in the supermarket. Farming Through the Seasons is an important programme to help combat the ever-growing disconnect between Irish food producers and consumers about how food is produced.

Farming Through the Seasons is aimed at breaking down the disconnect children have with food from a young age by showcasing the process of how the food they eat ends up on their plate.

the knowledge gap

The programme teaches children about food sources and highlights Irish farm excellence. Agri Aware executive director, Marcus O’Halloran emphasises its value and the importance of bridging the food knowledge gap.

“Farming Through the Seasons was a tremendous success last year that we were keen to continue this year. It helps to bridge that knowledge gap that exists about consumers not knowing where their food comes from and for us to be able to bridge that gap at any early age is very important,” he explains.

“It’s our responsibility to educate children on where their food comes from and to showcase what Irish farmers are doing to produce quality and sustainable food.”

Agri Aware is hoping to build on the success of the programme this coming year and introduce more farming enterprises to showcase the diverse range of quality and sustainable food products being produced on Irish farms.

Also speaking at the launch of Farming Through the Seasons was Chairman of Tirlán, John Murphy.

He said: “Every day our family farms are working hard to produce nutritious food in a sustainable manner. We are delighted to support this great initiative from Agri Aware.

“Our farmers are proud to tell the story of Irish food and it is great to have the opportunity to bring farms to life virtually in our schools and for our future generations.”

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