Amsterdam has introduced a ban on public ads for meat and fossil fuel products, meaning no more ads for burgers, chicken or lamb on the streets of the capital city of the Netherlands.

The move has also resulted in an ad ban for petrol cars or holidays abroad.

The whole thing is part of Amsterdam’s plan to become carbon neutral by 2050.

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The Dealer isn’t sure that this would deter him from picking up a Big Mac in McDonald’s or from buying a steak in the local supermarket on a given week.

I wonder will it last.