European Commissioner Phil Hogan is keenly aware of the damage the own-label concept is doing to farmers. At the Irish Farmers Journal Dairy Day, he revealed that 80% of liquid milk now sold in Ireland is own-label – compared with 40% a few years ago. He also said that, in his view, a mistake was made in repealing the Groceries Order that banned below-cost selling. He is right to pinpoint these two aspects of the food chain that are so damaging. We look forward to proposals with real teeth.
European Commissioner Phil Hogan is keenly aware of the damage the own-label concept is doing to farmers. At the Irish Farmers Journal Dairy Day, he revealed that 80% of liquid milk now sold in Ireland is own-label – compared with 40% a few years ago. He also said that, in his view, a mistake was made in repealing the Groceries Order that banned below-cost selling. He is right to pinpoint these two aspects of the food chain that are so damaging. We look forward to proposals with real teeth.
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