Last week we celebrated the 10-year anniversary of our Women & Agriculture Conference and over 750 women joined us in Carlow. It is the one event in the year where you can be guaranteed honest feedback on how the Irish Farmers Journal is meeting the needs of our readers and what we can do to improve the coverage and services we provide. This type of feedback is invaluable to any business but unfortunately it is not always forthcoming.

The Women & Agriculture Conference is different from other meetings and conferences I attend throughout the year. I am not fully sure why, but believe that some people – and often women – are more comfortable at giving constructive feedback and respectfully challenging opinions.