Norman Crowley is one of the more interesting characters you will come across in Irish business. A native of Clonakilty in Co Cork, Crowley undoubtedly sees himself as a force for change. He’s strongwilled, deeply passionate about effective climate action, has little time for “Green socialism” and he approaches everything with a “just get it done” attitude.

The son of a farmer, Crowley describes himself as a “serial entrepreneur” having started, developed and sold businesses all throughout his career. These include a gaming software business, which he sold for €500m in 2008 and a computer business, which he sold in 1999 just before the bursting of the dot-com bubble.