The workshops will provide practical solutions to the challenges most frequently faced by market sellers.
“Farmers’ markets are a great opportunity for food producers and entrepreneurs to tell their story and to understand what captures consumers’ interest – what consumers regard as local, authentic and unique, what would encourage them to purchase on a regular basis,” said Minister of State for Food, Forestry and Horticulture Andrew Doyle at the launch of the new initiative.
Margaret Hoctor from Kilmullen Farm, Co Wicklow, will deliver the workshops. Margaret is a local food producer and a regular at the Marley food market in Dublin. She will share her knowledge and experience of how she developed her family business through food markets.
Bord Bia is planning four half-day workshops in The Castletroy Park Hotel, Limerick, on 8 November, The Lee Hotel, Cork, on 9 November and in Tinakilly House, Wicklow, on 15 and 16 November.
The courses cost €15 per person and you must register in advance. See Bord Bia’s website or email firstname.lastname@example.org