Some 69 new recruits have started work with Bord Bia. They were all hired as part of the Bord Bia Talent Academy and will do a masters with UCD Smurfit business school while also completing 23 months' industry placement.

The new recruits take up roles in locations across the globe including Mexico, Vietnam, Tokyo, Dubai, New York, Stockholm and the UK.

A spokesperson said that this is Bord Bia’s largest ever investment in talent acquisition for the Irish food and drink industry in its 25-year history.


“The new recruits, who underwent a rigorous selection process, come from a range of academic and professional backgrounds and bring a variety of skills and aptitudes to their respective roles,” Michael Murphy, industry talent director at Bord Bia, said.

“They can expect a hothouse environment over the next weeks and months – a place where their talent will be nurtured in order to drive the success and growth of the Irish food and drink industry.”

Following a three- to five-week study period depending on their chosen masters programme, the new recruits take up their roles around the world. For the remainder of the programme, they will undergo block release modules with UCD Michael Smurfit and complete academic assignments that support real business and marketing projects.

About the new recruits:

  • 19 are Bord Bia marketing fellows who will work on behalf of Irish food and drink companies overseas, wishing to grow exports.
  • 32 are international graduates who will work directly with Bord Bia, placed in Bord Bia Dublin or in one of Bord Bia’s network of 14 offices worldwide.
  • 10 will be placed overseas with multinational food and beverage organisations as Origin Green Ambassadors working to implement the principles of the Origin Green programme into their sustainability plans.
  • Eight will be placed in the UK, working with retailers to secure business for Irish suppliers as part of the Retail and Foodservice Account Management programme.
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