Legendary GAA broadcaster Mícheál Ó Muircheartaigh has paid tribute to Irish farmers and encouraged them to share why they are proud to farm on what is traditionally the biggest week on the farming calendar.
Speaking as part of the Agri Aware #AgCredible social media campaign, Mr Ó Muircheartaigh said that the work Irish farmers do was "incredible".
Even though the National Ploughing Championships are not taking place this year due to COVID-19, he encouraged farmers to tell their story.
Sustainable and healthy food
“Farmers mind the land and produce sustainable and healthy food for all of us. It's hard work and our farmers and the agricultural industry are famous the world over for the quality of Irish food.
“This time of year, we would normally be celebrating the agriculture community at the National Ploughing Championships, but not in 2020 due to a changed environment,” Ó Muircheartaigh said.
“I encourage all involved in the agricultural industry to tell their story and spread the word of this vital Irish industry of which we’re all very, very proud. Let us keep the spirit alive and ensure that better times will reign again.”
We’d like farmers to share on social media why they are proud to farm
Agri Aware is asking farmers to upload a 30 to 60 second video on social media answering the question: “why are you proud to farm?".
Those who do should accompany the post with #AgCredible, #Ploughing2020 and tag @AgriAware.
Speaking about the campaign, Agri Aware chair and Cork dairy and tillage farmer Alan Jagoe said: “Whether it’s caring for animals, producing high-quality produce, being a custodian of the land or working with family members, we’d like farmers to share on social media why they are proud to farm.
“While the 2020 National Ploughing Championships are not going ahead this year, we are delighted to launch this #AgCredible campaign on what is traditionally the biggest week on the Irish farming calendar and would like to thank the NPA for their support of the campaign.”
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