The advert is part of the ongoing “Stop and think SAFE” campaign from the industry stakeholder group. The 40 second clip features an incident where a farmer gets injured checking a new born calf and is unable to work after the accident.

The Farm Safety Partnership is reminding farmers to be vigiliant when working with livestock and to plan an escape route when entering a pen with cattle.

“All too often accidents happen on our farms which are preventable, so we want to continue to raise awareness for everyone working on or visiting a working farm,” Health and Safety Executive for Northern Ireland (HSENI) chief executive Keith Morrison said.

The HSENI continue to promote the acronym SAFE when raising awareness of farm safety. Farmers are reminded to consider four main risk areas when working:

  • Slurry
  • Animals
  • Falls
  • Equipment
  • Read more

    HSENI inspecting 1,000 farms each year

    HSA and Irish Farmers Journal readers denounce Vodafone bull ad