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The promotion features four Irish premium cuts and is proving popular with Lidl shoppers across the continent.
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The price of a 454g block of own-brand Lidl and Tesco butter are both being reduced by 12%.
Lidl and Aldi drop bread prices in latest price cuts for consumers.
Two outbreaks of bird flu in turkey flocks in Ireland has sparked concern over the availability of turkeys for Christmas.
President of the Irish Farmers’ Association (IFA) Francie Gorman said the price war supermarkets are currently waging on milk could threaten Ireland’s liquid milk sector.
The move by Lidl on Friday to cut its own label milk prices has resulted in Tesco and Aldi following suit.
The German retailer is the first to cut milk price to shoppers, sparking fears of a retail price war.
Upward trend in grocery prices continues, as Lidl hits new record market share.
Measuring carbon is the new frontier for Irish tillage farming Tom Barry, tillage farmer: ‘I farm in Killavullen, north Cork, and I’ve been farming here since 1995’.