From the very first moment at Moorepark open day, farmers heard “if you don’t have a plan, don’t expand”. They were told they needed to do more “heads-up farming”, where more time has to be spent on developing new skills and planning the success of the business.

While many of the simple key messages revolved around growing and utilising grass, it was clear that developing managerial skills throughout their dairying careers was a new mantra.