Lidl’s application for an injunction against the IFA, over the IFA’s campaign on fresh milk and other products sold by the supermarket, is listed for hearing this Friday.
The case was listed on Monday last and the judge adjourned it to 16 April.
On 19 March, Lidl launched legal proceedings against the IFA over an advertisement in the Sunday Independent which highlighted that milk for sale in Lidl and Aldi which is branded Coolree Creamery (Lidl) and Clonbawn Irish Dairy (Aldi) came from non-existent dairies. Lidl described the IFA ad as defamatory.
The IFA has also lodged a complaint with the Advertising Standards Authority of Ireland against Lidl and Aldi over what it called their misleading brand strategy.