If there’s one social media stream we love to lose hours to, it’s Instagram. Like a mini-blog, Instagram reveals realtime snippets of life from our favourite online personalities. Are their photos an accurate depiction of their day-to-day? Maybe and maybe not. Life tends to be a bit messier than a picture-perfect Instagram feed, but we still enjoy the illusion – it gives us something to aspire to!

Here are some Irish Instagram personalities who not only give us intense country living envy with their beautiful photos, they have managed to use the social network as a way of building businesses, making profound connections and sharing their lives and cultures with the world.