The Dealer was at a Bord Bia/Teagasc farm walk this week in Mayo, where the topic to the fore was sustainable production through maintaining the environment while observing animal welfare standards and reacting to consumer demands. One farmer present was quick to ask: “What State body is looking after the financial sustainability of the farmer? I’d like to know where financial sustainability comes in to all this because what I’m doing at the moment finishing cattle certainly isn’t financially sustainable.”