The group now has over 3,500 members nationwide and their product is processed across all of ABP Food Group’s six Irish sites.

“We are proud of how certified Irish Hereford Prime has evolved to be one of Europe’s leading beef brands,” Niall O’Mahony, chairman of Irish Hereford Prime said. “The preference for our beef at both restaurant and retail level is testament to the high standards operated by our producers, and the unique grass-based production system here in Ireland.”

Award winning

Irish Hereford Prime has won a number of awards for excellence over the past number of years, including the prestigious award of Best Steak in the World from German food magazine Beef! To win this award, Irish Hereford Prime beat competition from eight major beef producing countries, including New Zealand Wagyu, Argentinian Angus, Italian Florentine, French Charolais, American Bison and German Simmental.


The Hereford breed was established over two and a half centuries ago in Herefordshire, England. Introduced to Ireland in 1775, the Hereford animal is recognised as an animal with the temperament, quality and performance to suit Irish farming conditions.

Read more

In pictures: Herefords peak at €3,350 in Kilmallock

Tullamore farm update: Grass growth exceeds peak demand

Rugby legend John Hayes tells us about his Hereford cattle