Farmer writes: changing to meet market demands
Selling means persuading people to buy what you have, whereas marketing means finding out what people want and creating it for them, writes Kieran Sullivan.
Farmer writes: sitting tight on grass covers and a highly charged Beef Summit
Co Donegal suckler farmer James Strain's attention has been focused on growing grass and attending the Beef Summit in the past few days.
Farmer Writes: sheep demand an emotional commitment
Much of the resentment towards sheep stems, I believe, from farmers’ younger days when they might have been used as a sheep-chasing labour unit on the farm of a bachelor uncle.
Farmer Writes: the quiet revolution gripping Irish farming
To my mind, farming’s future is not all about increasing scale but being the optimum size and doing that extraordinarily well, writes Gerald Potterton.