Ekro, the subsidiary of the VanDrie Group, is the first European veal slaughterhouse to receive approval to export veal products to China.
ADVERTISEMENT
Ekro, the subsidiary of the VanDrie Group, is the first European veal slaughterhouse to receive approval to export veal products to China. This signifies a breakthrough in the 17-year negotiation process concerning the export of Dutch veal to China.
Initially, only boneless veal will be allowed to cross the border.
The Chinese Premier Li Keqiang and the Commerce Minister Zhong Shan visited the Netherlands this week. The Chinese government had authorised the Netherlands Food and Consumer Product Safety Authority (NVWA) to perform the final required inspection at one veal producing company.
ADVERTISEMENT
First order
Ekro is shipping the first veal order to China this week. Henny Swinkels, director of corporate affairs at Ekro, says the Netherlands has a good reputation in the field of nutrition in China.
“With our quality system Safety Guard, we provide unique guarantees for the Dutch veal products that we deliver, such as quality, tracking and tracing and food safety. Chinese consumers find these elements very important. It is now up to us to familiarise the market with the product,” Swinkels said.
He commended the Dutch embassy and its agricultural attaches in China, the NVWA and the chief veterinary officer on achieving the breakthrough.
This content is available to digital subscribers and loyalty code users only. Sign in to your account, use the code or subscribe to get unlimited access.
The reader loyalty code gives you full access to the site from when you enter it until the following Wednesday at 9pm. Find your unique code on the back page of Irish Country Living every week.
CODE ACCEPTED
You have full access to the site until next Wednesday at 9pm.
CODE NOT VALID
Please try again or contact support.
Ekro, the subsidiary of the VanDrie Group, is the first European veal slaughterhouse to receive approval to export veal products to China. This signifies a breakthrough in the 17-year negotiation process concerning the export of Dutch veal to China.
Initially, only boneless veal will be allowed to cross the border.
The Chinese Premier Li Keqiang and the Commerce Minister Zhong Shan visited the Netherlands this week. The Chinese government had authorised the Netherlands Food and Consumer Product Safety Authority (NVWA) to perform the final required inspection at one veal producing company.
First order
Ekro is shipping the first veal order to China this week. Henny Swinkels, director of corporate affairs at Ekro, says the Netherlands has a good reputation in the field of nutrition in China.
“With our quality system Safety Guard, we provide unique guarantees for the Dutch veal products that we deliver, such as quality, tracking and tracing and food safety. Chinese consumers find these elements very important. It is now up to us to familiarise the market with the product,” Swinkels said.
He commended the Dutch embassy and its agricultural attaches in China, the NVWA and the chief veterinary officer on achieving the breakthrough.
If you would like to speak to a member of our team, please call us on 01-4199525.
Link sent to your email address
We have sent an email to your address. Please click on the link in this email to reset your password. If you can't find it in your inbox, please check your spam folder. If you can't find the email, please call us on 01-4199525.
ENTER YOUR LOYALTY CODE:
The reader loyalty code gives you full access to the site from when you enter it until the following Wednesday at 9pm. Find your unique code on the back page of Irish Country Living every week.
SHARING OPTIONS